HOW WE ACCELERATE GROW
Commercial Growth
Revenue strategy, fan monetisation, business development.
Rights Holders & Sports Properties
Commercial strategy for clubs, leagues, federations, events and sports properties.
Partnerships & Sponsorship Advisory
Partnership strategy, sponsorship valuation, acquisition and activation
Executive & Board Advisory
Strategic Guidance, transformation and fractional
Why TDG
“20 years at the intersection of sport, business and strategy”
Tiziana Di Gioia - Founder
Former Chief Revenue Officer and sport commercial leader with a global experience across Ferrari Formula 1, Formula E, Juventus FC, Stellantis, Under Armour and The North Face
OUR PHILOSOPHY
To help businesses, brands and rights holders unlock sustainable growth through the power of sport.
MISSION
We operate as a trusted strategic partner rather than a traditional consultancy. Drawing on more than two decades of executive leadership experience across Formula 1, football, global rights holders and consumer brands, we bring practical insight, commercial rigour and a founder's mindset to every engagement. We work with a select number of clients each year, allowing us to provide highly personalised support, direct senior involvement and long-term commitment.
HOW WE WORK
We believe sport is one of the world's most powerful commercial ecosystems. Creating value for brands, rights holders, investors and communities
VISION
— The strongest commercial results are built through long-term thinking. — Trusted relationships outperform short-term transactions.
— Successful partnerships are created through alignment, not simply acquisition.
— Sport has a unique ability to connect brands, audiences and communities in ways no other platform can.
WHAT WE BELIEVE
WHO WE WORK WITH
Supporting organisations across the global sport ecosystem
Right Holders
Clubs, Leagues, federations, teams and events seeking sustainable commercial growth
Investors
Private equity, ownership groups and strategic investors evaluating opportunities across the sport industry
Brands
Businesses looking to build relevance, engagement and commercial impact through sport
Emerging Sport Properties
Organisations looking to scale, professionalise and unlock long-term value
INSIGHTS & PERSPECTIVE
Thought leadership and practical perspectives from across the global sports ecosystem
COMMERCIAL GROWTH
How Rights Holders can unlock new revenue in a changing sports landscape
PARTNERSHIP STRATEGY
Why most sponsorship deals fail to deliver and how to fix them
SPORTS BUSINESS
What investors need to know before entering the sports industry
